The Observer Template
Master the art of customer interviews – effortlessly improve your skills.
Learn, improve, and succeed with every interview.
The Observer Template is for teams wanting to improve their interviewing skills.
With the Observer Template, you can capture detailed observations on customer interview best practices in real time and give feedback to your team members, which they can directly incorporate into their subsequent interviews.
You can use The Observer Template for free. Instead, I would appreciate your feedback after at least 15 interviews to help me create useful innovation tools!
Why is it hard to conduct great customer interviews?
The Observer Template tackles these challenges by offering a streamlined, actionable solution.
This makes the Observer Template essential.
Actionable learning.
Learn best practices by analyzing do’s and don’ts immediately after each interview.
Documented interview quality.
Gain trust within your organisation by sharing your interview quality metrics.
Digital Workflow.
Use the template directly in your browser or your favourite PDF viewer.
Seamless collaboration.
Share results in tools like Miro, MURAL, or your preferred collaboration software.
How you benefit
You can use The Observer Template for free. Instead, I would appreciate your feedback after at least 15 interviews to help me create useful innovation tools!
Usage instructions
1. Define the roles
Clarify the roles within your team for a sequence of interview sessions. Here, you will find guidance on interview roles and responsibilities.
2. Familiarise with interview best practices
Review the most important interview best practices with your team.
If you feel comfortable conducting customer interviews, you can choose the more comprehensive list of best practices.
3. Observe and capture notes
Capture the interviewer’s most important quotes on best practices in the observer template.
4. Debrief and share
Debrief the interviewer right after the interview so he can use what he learned in the subsequent interview. Share the overall interview quality data in the experiment synthesizing session.
Feedback on The Observer Template
Thank you for using The Observer Template. I would appreciate your feedback to help me create useful innovation tools!