Experiment Library
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Experiments
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Discover customer insights, pain points, and unmet needs by observing real conversations in their natural environment.
Search Trend Analysis
Identify and analyze market trends to gauge customer interest in specific topics, products, or services. This helps validate assumptions about customer behaviors and preferences based on search queries.
Discovery Survey
The Discovery Survey is an open-ended questionnaire designed to gather customer insights about jobs, pains, and gains. It's ideal for exploring customer preferences and problems, but not for predicting their future actions.
Internal Expert & Stakeholder Opinion
Expert Stakeholder Interviews focus on obtaining "buy-in" from influential individuals within your organization. This experiment helps align strategic objectives and identifies potential barriers to success.
Partner & Supplier Interviews
Engage with potential partners and suppliers to validate assumptions about collaboration, feasibility, and value creation. This experiment helps identify risks and opportunities in partnerships critical to business success.
Customer Interviews
Explore customer jobs, pains, and gains through one-on-one interviews to refine your value proposition. Ideal for gathering qualitative insights and uncovering unmet customer needs.